South African franchise the Sharks have revealed the jerseys they will wear for the 2017 Super Rugby season, which pay homage both to the history of the team and the history of their city.
The 2017 season sees the start of a new partnership and rugby apparel specialists Canterbury of New Zealand, and with both brands having more than a century of history behind them, heritage and identity has been the byword for the new jerseys.
The home shirt is the traditional plain black jersey of the Sharks, and incorporates Canterbury’s striking 360º Loop neckline. The body of the jersey isn’t plain at all however, and closer inspection reveals an intricate pattern.
This circular design tells a story that aims to reflect not just the history of Natal rugby, but also of their home city of Durban. So, closer inspection of the design reveals everything from the iconic Zulu warrior shields, to depictions of the brightly colored rickshaws that line the city’s streets.
The ocean is a key part of Durban city life, and this is also reflected in the shirt, with the boards that thousands of surfers use to conquer the city’s waves depicted, as of course, are the sharks themselves.
The away jersey is primarily white with the same striking design across the body, however it also includes a subtle black to white fade on the bottom of the shirt.
“The jersey embodies everything about Durban and it’s beauty,” Canterbury South Africa president Du Toit Botes remarked. “We’re backing The Sharks all the way.”